Apple Plans to Launch at Least 15 New Products in 2026
Yes, recent reports confirm that Apple is gearing up for a major product offensive in 2026, with Bloomberg journalist Mark Gurman estimating at least 15 new launches throughout the year. This comes from Gurman's latest "Power On" newsletter, published today (November 2, 2025), which describes 2026 as "one of [Apple's] most pivotal years in recent memory." The push aligns with Apple's 50th anniversary, intensified focus on Apple Intelligence (including a revamped Siri), and expansions into smart home tech and foldables. It's also a response to regulatory pressures on the App Store and competition in AI and hardware.
The lineup spans iPhones, Macs, iPads, wearables, and new categories like smart home devices. Here's a breakdown of the key rumored products and timelines, based on Gurman's report and corroborating sources:
Early 2026 (January–March)
- iPhone 17e: A more affordable iPhone variant with an A19 chip, Apple's C1X modem (fully ditching Qualcomm), and N1 networking chip for better efficiency.
- 12th-gen entry-level iPad: Powered by the A18 chip for improved performance and AI features.
- M4 iPad Air: A mid-range refresh with enhanced display and processing.
- M5 MacBook Air (13-inch and 15-inch): Base M5 chip upgrade, focusing on battery life and Apple Intelligence integration. OLED displays rumored but likely delayed to 2028.
- M5 MacBook Pro (14-inch and 16-inch): Pro and Max variants for creators, with potential spec bumps but no major redesign yet.
- M5 Mac mini: Compact desktop refresh for home and pro users.
- Refreshed Mac Studio: Updated with M5 chips for high-end workstations.
- New external displays: Apple's first in-house monitors since 2016, possibly with ProMotion tech.
- Revamped Siri and smart home display: Launching around March, this iPad-like device (with speaker base or wall-mount) will showcase AI features like advanced voice commands. Ties into iOS 27, macOS 27, and watchOS 27 at WWDC in June.
Mid-2026 (Spring–Summer)
- Smart home security products: Apple's entry into first-party home cams and sensors, integrating with HomeKit and Apple Intelligence for privacy-focused AI monitoring.
- OLED iPad mini: A compact tablet upgrade with vibrant displays, aimed at portability.
Fall 2026 (September–December)
- iPhone 18 lineup: Standard models with incremental upgrades; Pro versions switch to Apple's in-house C1 modem for 5G.
- First foldable iPhone: The long-rumored "iFold" – a clamshell design blending phone and mini-iPad, with mass production starting mid-year via Foxconn. Expected to be a flagship highlight.
- Apple Watch Series 12 and Ultra 4: Annual refresh with health/AI enhancements.
- New AirPods: Likely Pro models with better noise cancellation and spatial audio.
Late 2026 (Q4 Teasers/Launches)
- Redesigned MacBook Pro: M6 Pro/Max chips, thinner chassis, OLED displays, and touchscreens – a bold revamp to compete in laptops.
- Smart glasses preview: Early supplier production for AR eyewear, potentially teasing full launch in 2027.
- iPad Pro update?: Possibly delayed to 2027, but a minor refresh could sneak in.
This aggressive schedule—potentially the busiest in Apple's history—aims to boost hardware sales amid slowing iPhone growth and to deepen AI ecosystem ties. However, skeptics note logistical challenges, like cramming two MacBook Pro generations (M5 and M6) into one year. Production delays (e.g., foldable screens) could shift timelines, as seen with past rumors.
On X (formerly Twitter), the news is buzzing today, with users hyping the foldable iPhone and M6 MacBooks as game-changers.
One post quipped about Samsung's slower pace in comparison.
@Def64Gamer For more real-time reactions, check trending discussions under #Apple2026.
Stay tuned—Apple's Q4 earnings call this week might drop hints on near-term releases like a new Apple TV and HomePod mini, which could preview 2026's AI showcases.